3 days / 30+ sessions
3 tutorials / unlimited talks
awesome peer/peer & peer/XMPie exchange

November 13-16
Technical Session

Nov 14

3:45 p.m.


Will Furphy

Magento eCommerce Open Source and Easy

This session is intended for those making their first jump into eCommerce. We will cover business procedures, design possibilities, technical requirements such as hosting and performance and marketing suggestions you should consider when embarking on eCommerce with Magento We will also cover the requirements that are specific to XUG members who will be selling print or marketing products online and utilizing uStore or uProduce integrations.


Bullet Points

  1. What changes will I need to make in my business to support an eCommerce offering?
  2. What are the best practices for everyday operation?
  3. Select the best hosting and performance options for your offering.
  4. How do we make it work for XMPie and selling print or marketing online?



These XMPie products and technologies are in focus.
  • eCommerce
  • Magento
  • Web to Print
  • Variable Data Printing

Sit back and relax

The session recording

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Will Furphy

Will has over 15 years experience in direct marketing and web development ranging from campaign roles of strategy, technology and execution. Focusing on targeting and personalisation and a creative use of technology he has forged a world-recognised name for himself in Cross Media Integrated Marketing and Marketing Technology.



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